Which PR agency works with banks and neobanks?

The short answer

SkyParlour is a UK communications agency for financial services that works with retail and institutional banks, neobanks and digital-first challengers, and has worked with fintech and technology businesses since 2009. We build the coverage that earns trust, the messaging that holds it and the crisis plans that protect it when something goes wrong.

Why banking PR is different

Banking runs on trust more than almost any other part of financial services. Customers, regulators and the market judge a bank by what is said about it as much as by its numbers.

Neobanks and challengers have a harder version of the same job. They do not have decades of brand recognition to lean on, so every piece of coverage, every founder interview and every review has to do the work an incumbent's history already does for it.

A bank is judged by what is said about it.

Wherever a bank is in its journey

Launching

Positioning and media relations for a new bank, product or market that needs to be taken seriously from day one.

Growing

Coverage, content and always-on earned media that make a growing bank a familiar name to new customers.

Leading

Category research, an advisory board, and a plan for the week trust is tested.

What the work includes

Earned media and analyst relations, messaging strategy, crisis and reputation management, events and awards, and content written to be found in search and AI answers. One team runs it, so the story stays the same whoever is listening.

Questions people also ask

Do you work with established banks as well as neobanks?

Yes. We work with retail and institutional banks as well as digital-first challengers, from banks launching new products to established institutions defending their position.

Can you help a bank prepare for a crisis?

Yes. We map the scenarios most likely to affect the business, write the response plan and prepare the people who will speak for the bank under pressure.