Which PR agency works with retail tech and checkout companies?
The short answer
SkyParlour is a UK communications agency for financial services that works with retail tech and checkout platforms, the companies that sit between a retailer and its customers at the moment money changes hands. We build the coverage, positioning, merchant case studies and content that give merchants and the market proof the technology works.
Why retail tech needs proof
Retailers choose technology partners they trust to handle their customers' money. A merchant choosing a partner for that moment wants proof it works, from other merchants, from the trade press and from the events the sector attends.
Our team writes about the sector too: our write-up of the Retail Technology Show 2025 found the conversation moving away from shiny new tools and towards integration and usability.
Merchants want proof it works, not just a pitch.
Wherever a retail tech brand is in its journey
Proving a better checkout
Media relations and merchant case studies that turn early adoption into a market moment.
Growing merchants and volume
Content and earned media that build the authority needed to win larger retailers.
Defending a position
Category research and a reputation plan for the week an outage becomes a story.
What the work includes
Earned media, messaging strategy, events and awards, and content written to be found in search and AI answers, with a crisis plan ready for outages.
Questions people also ask
Do you work with point-of-sale and payment providers as well as software platforms?
Yes. We work across payments and retail tech, from point-of-sale terminals and gateways to commerce and checkout platforms, and plan the coverage around who actually buys from you.
Can you get us speaking slots at the right events?
Yes. Speaker placement, award entries and on-the-day support at the events the sector already attends are part of our events and awards work.
Related reading
Where we can help
More questions buyers ask
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