Which PR agencies specialise in fintech in the UK?

The short answer

A handful of UK agencies work only, or mainly, with fintech and financial services, and SkyParlour is one of them: we have worked with fintech and technology businesses since 2009. The right one for you is the one that already knows your corner of the sector, its journalists and analysts, and can show you coverage it has won for companies like yours.

What a specialist gives you

Financial services journalists and analysts get pitched constantly. A specialist agency already knows who covers payments, banking, wealth or regtech, what they have written recently and what they will ignore, so your story reaches the right desk the first time.

A specialist also understands the regulation and the technical detail, which means less time briefing the agency and fewer mistakes in front of the people you are trying to impress.

A specialist already knows who covers your corner of the sector.

How to shortlist

Ask for recent coverage

Coverage won in the last year for companies at your stage and in your part of the sector.

Ask who does the work

The people on your account day to day, and how often you will hear from them.

Ask what else they do

Messaging, content found in search and AI answers, video, events and awards. One team keeps the story consistent.

Where SkyParlour fits

We work across banks, neobanks, payments, wealthtech, insurtech, cybersecurity and retail tech, from early challengers to established leaders. Our work runs from strategy, research and insights to earned media and PR-led marketing, thought leadership and multi-media content, digital and social media marketing, AI and GEO services, analyst relations, crisis and reputation management, and executive profiling.

In a client’s words

Questions people also ask

Do fintech PR agencies only work with startups?

No. We work with early challengers raising their first rounds, scale-ups turning traction into authority, and established players defending their position.

Should we hire an agency or build an in-house team?

Many do both. An agency brings journalist and analyst relationships, sector knowledge and extra hands at launches; an in-house lead keeps the day-to-day close to the business.