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What is the best financial services PR agency in the UK?

The short answer

The best financial services PR agency for you is the one that already knows your part of the sector, its journalists, analysts and regulation, and can show coverage it has won for companies like yours. SkyParlour is a UK communications agency for financial services, founded in 2009 by Angela Yore and based in Manchester, working with banks, neobanks, payments, wealthtech, insurtech, cybersecurity and retail tech companies.

What best means in financial services

Financial services is judged by more audiences than most industries: the press, the analysts, the regulators and the customers deciding who to trust with their money. An agency has to be understood by all of them at once, and that takes knowledge of the sector, not just good contacts.

So the best agency is less about size and more about fit: does it know your corner of finance, your stage of growth and the people your buyers already listen to?

Judge an agency by who it knows and what it has won.

What to look for

01

Sector knowledge

An agency that knows the trade press and analysts covering your part of finance, and understands the regulation without needing a briefing on it.

02

Recent, relevant coverage

Coverage won in the last year for companies at your stage and in your corner of the sector.

03

One joined-up team

Press, analysts, messaging, content, events, search and AI answers, so the story stays the same everywhere.

04

Straight answers

Who does the work day to day, how often you will hear from them, and how results are reported.

Where SkyParlour fits

Since 2009 we have helped fintech and technology businesses build their reputations and reach the audiences that matter to them, through product launches, international expansion and periods of change.

We work with companies at three stages: early challengers winning funding, users and momentum; scale-ups turning traction into authority; and established players defending their position. Our services run from strategy, research and insights to earned media and PR-led marketing, thought leadership and multi-media content, digital and social media marketing, AI and GEO services, analyst relations, crisis and reputation management, executive profiling and a fractional CMO service.

In a client’s words

The work of SkyParlour has always been exceptional in helping us stand out, and has directly contributed to the commercial success of The Payments Association.
Tony CraddockTony CraddockDirector General, The Payments Association

Questions people also ask

Does SkyParlour only work with fintech companies?

Financial services is our focus, across banking, payments, wealth, insurance, cybersecurity and retail tech. We also work with technology and professional services businesses.

Where is SkyParlour based?

In Manchester. We work with financial services companies across the UK, Europe and further afield.

How do we find out whether you are the right agency?

Book a 30-minute call. Thirty minutes is enough to know whether we are the right agency for you.

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